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Don’t whine about Super Bowl’s bitter cold in Minneapolis – embrace the Bold North

Don’t whine about Super Bowl’s bitter cold in Minneapolis – embrace the Bold North

The Weather Channel’s forecast for Super Bowl weekend in Minneapolis calls for lows of -3 (Thursday), 4 (Friday), 4 (Saturday) and 3 (Sunday). It might snow for a spell, too.

In other words, perfect.

“This is Minnesota,” said Bud Grant, the retired, longtime coach of the Minnesota Vikings. “We don’t ask how cold it is outside. We just go outside.”

In case you hadn’t heard – and with the inevitable complaints from some media and some visiting fans, you will – this year’s Super Bowl is in Minneapolis.

Also … it’s cold in Minneapolis in early February.

The game will be played inside the glorious U.S. Bank Stadium downtown, so once the ball is kicked, Tom Brady and Nick Foles and everyone else will not be affected. Bill Belichick doesn’t have to wrap himself up in extra hoodies.

The Super Bowl is more than just a game, though. It’s a week of parties, street festivals, corporate junkets, celebrity sightings and spoiled sports reporters who apparently spend the rest of their pampered lives on Copacabana Beach and can’t deal with bundling up to trudge from one news conference to the next.

Prepare for players to be asked how they are overcoming walking from the front door of their hotel to the team bus (practices are indoors too).

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If the past portends to the future when it comes to cold-weather Super Bowls, you can expect all sorts of whining this week.

Hopefully, it gets even colder.

The Super Bowl needs to come to places like the Upper Midwest, and not just because local taxes helped subsidize some of U.S. Bank Stadium. It’s because this is America’s game. Offering working people and families around here via the Fan Experience or nightly fireworks even cursory access to the Super Bowl is what the NFL should be about, not just catering to the corporate crowd.

If the Goldman Sachs clients would rather be golfing in Scottsdale, Arizona, well, is that really any different than walking out into the middle of a lake, drilling through the ice and waiting for something to swim by? (Don’t answer that).

If some Hollywood celebrities decided to stay home, good, more tickets for locals.

If someone arrives poorly packed, don’t worry.

“We have plenty of winter clothes to sell you,” Grant noted.

As for the media? Who cares. No one wants to hear from us. Besides, they’ve pretty much cordoned us off in the Mall of America anyway. It’s Always Sunny in the Food Court.</p>
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